Summary
The product passport is a digital description of a product that includes information about the product, such as the origin of raw materials, its carbon footprint, and the recyclability of the end product. Although the general specifications for product passports, such as descriptions of content requirements and technical standards, are still being clarified, it is important to begin proactive preparation.
Collecting and transmitting product information throughout the value chain during the entire product lifecycle will become a reality within the EU internal market in the coming years, starting with battery, textile, and steel products. Product passports provide data-driven tools for improving production chains and product management, as well as for building entirely new business models.
The purpose of the playbook is to support companies in designing and implementing product passports. It offers insights, information, and practical guidelines to help initiate the development process of product passports based on the company’s own business needs.
The playbook guides companies along a development path that begins with managing basic information. It then proceeds by identifying the value chain and information needs and continues all the way to organising the implementation process.
The benefits and development costs offered by product passports largely depend on the chosen solutions. This encourages companies to approach the implementation of product passports at different levels, from minimum requirements to significant business advantages.
By following the playbook’s path, you can identify options for implementing product passports and navigate the development environment towards a future of sustainable business. The models and tasks it contains assist your company in the product passport implementation process and in discovering business opportunities. Use the material to inspire and mobilise your organisation!
More detailed descriptions of the playbook’s models and practices can be found in the background report Implementing the digital product passport – A guidebook for businesses and by joining the Finnpass network (LinkedIn).
Use of the playbook
The text section of the playbook can be used, copied, modified, distributed, and presented in your own materials related to the topic, but the appearance and images must not be directly copied as they are. The original author and publication location must be mentioned. Modifications must be published under similar conditions.
The playbook has been jointly produced by Sitra and VTT.